OUR APPROACH

We work with organisations to create and deliver services that are simple and inclusive.

We spend time with people who use and deliver your service to understand their current experiences and context. This provides us with crucial insights into what problems exist, and where there are opportunities to do things differently.

From here, we develop concepts and test prototypes with the very people for whom they are designed means, helping us to find out how effective they are in the real world.

We believe in bringing together a diverse range of people throughout the process to challenge, test and refine our thinking. In giving people a say on how their services are shaped, we can deliver more effective services for everyone.

Our three-step process has been carefully designed to help our clients create better services.ā€‹

Designers reviewing documents on a laptop Designers reviewing documents on a laptop
SO_Elements-05

Our three-step process has been carefully designed to help our clients create better services.ā€‹

A magnifying glass showing something being discovered

1. DISCOVERY

We develop an understanding of how your service works today. We use the insights generated to build a shared understanding of what problems exist, and where there are opportunities to do things differently.

A pencil being used to sketch ideas

2. DESIGN

We identify, develop and test potential solutions with the people who will use them, helping our clients move towards the changes they want to deliver.

An arrow in a dartboard

3. DELIVER

We study what we have learnt and develop a plan to implement promising solutions. We start small, measure the impact and scale improvements over time to achieve our clientsā€™ goals.