About Us

Tom Baines


Tom is a multidisciplinary designer with a rich experience of facilitating changes that deliver everything from transformational visions to operational priorities. He has an ability to uncover the human story in complex problems and facilitate the design of novel solutions. Tom is passionate about making design a collaborative and inclusive process, and using it as a tool for positive change. He is open minded, curious and enjoys exploring new approaches to solving complex problems. Tom has worked in design roles across change across in the energy, construction, justice and education sectors. 

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Alan Roffey


Alan is service designer and skilled facilitator, with extensive experience of designing complex services across large scale transformation programmes. He has advised organisations on how to bring a human focus to addressing their strategic challenges and goals. Alan has an ability to look beyond the functional elements of a service and create a positive impact on people’s lives and the environment around us. He has supported organisations to rethink their services across the energy, higher and further education, healthcare, justice and transport sectors.

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Social Origin Limited
Email: contact@socialorigin.uk
Phone: 020 3128 7445
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